# The outreach rubric and the four-part pitch (free sample)

> The one rule for outreach agents, a five-criterion starter rubric with a pass line, the four-part pitch and a check prompt.

- URL: https://paperchasewebb.ai/bots/marketplace/items/outreach-rubric-and-four-part-pitch-free-sample/
- Type: Prompt pack
- Category: Solo business
- By: PaperChaseWebb
- Works with: Claude Code, Codex, Claude, Grok Bot, ChatGPT (named in the listing); Plain .md
- Price: Free USD
- Difficulty: Beginner
- Setup time: 15 min
- Time to result: Same day
- Format: Markdown (.md) file, outreach-rubric-and-four-part-pitch-free-sample.md
- Version: 1.0, updated 2026-10-27
- License: Personal and commercial use.

## What you end up with

You score prospects before drafting, and every message you send is built on something real.

## What you get

- The one rule
- A starter rubric
- The four-part pitch
- A check prompt

## Who it is for

Anyone using AI to help with cold outreach.

## Tools needed

- Grok Bot, Claude or ChatGPT: scores prospects, builds research cards and drafts from your own brief
- You need: An offer you can describe in three lines

Cost to run: Free.

## Sample prompt: Score and draft (Grok Bot, Claude, ChatGPT)

```
Score this prospect against the rubric below [paste], one sentence per criterion.
If it clears [threshold], draft a four-part pitch under 120 words using only facts you can link to. List anything you could not confirm. Do not send anything.
```

You read and send it yourself.

## Free preview of outreach-rubric-and-four-part-pitch-free-sample.md

````markdown
# The outreach rubric and the four-part pitch (free sample)

A free sample from Outreach Without Spam by PaperChaseWebb. Works in Grok Bot, Claude, ChatGPT, Claude Code or Codex.

AI makes outreach fast. That is the problem: fast plus unattended is how domains get burned and wrong facts land in strangers' inboxes under your name. This sample gives you the one rule, a starter rubric to score prospects before you write a word, and the four-part pitch.

<!-- preview -->
## The one rule

**Agents may research and draft unattended, they may never send.** Not the first message, not the follow-up. If a tool has an autopilot setting, leave it off.

## A starter rubric

Score every prospect before drafting. Write the pass line down first.

| Criterion | Weight | Scores 2 when | Scores 0 when |
|---|---|---|---|
| Visible problem you solve | 3 | It shows on their own site or posts | You are guessing |
| Fit with your proof | 2 | You have done this exact job before | You would be learning on them |
| Size and budget signal | 2 | Team, pricing or hiring suggests they can pay | Solo hobby project |
| Reachable the right way | 1 | Public business contact meant for this | Only a personal account |
| Timing signal | 1 | Recent change: new hire, launch, location | Nothing changed in a year |

A 0 on "visible problem" is a pass, whatever the total.

## The four-part pitch

1. **Their interest first.** One sentence from their own public record, with nothing invented.
2. **The specific thing you
````

## Worth knowing

- Not legal advice. Check the email rules where you and your recipients are.

## Questions

**What is in the full pack?** The threshold method, research cards with evidence labels, a sales brain file, a compliance and deliverability floor, reply triage, a Grok Bot outreach desk persona, written refusals, a defensive check, a failure table, a worked example, a rules block and 14 prompts.

## How to get it

Free sample. Download it directly at https://paperchasewebb.ai/bots/marketplace/items/outreach-rubric-and-four-part-pitch-free-sample/, no signup.

Seller: PaperChaseWebb Inc., mgmt@paperchasewebb.com